On a Sunday morning, sixteen years ago, I was at the store talking with a good friend when I glimpsed at the door for a split second and realized Donald J Pliner was standing outside, looking in. I had met Donald in the past and, frankly, who could forget him?!
I went to Donald and invited him into the store. He has this personality that makes him come off as kind of shy ….. yeah right!, but he is also very coquettish. After we exchanged pleasantries we talked about getting together for dinner. He asked me that if before dinner he could show me his brand new women’s footwear collection. It’s hard to believe that at that time he didn’t have any sales representatives yet! Of course I said yes! It is always the best to be shown a collection by the designer him/herself!
When I think back, I am reminded of the current popular song “Thinking Out Loud” by Ed Sheeran, “MAYBE WE FOUND LOVE RIGHT WHERE WE ARE.” Here we are, going to the shoe shows, searching for the right thing, to bring to the store; or we go to the internet to shop for shoes, or for finding a date when in actuality, we have it right at a true arm’s length.
That evening Donald showed me the collection of footwear he was working on. It was so innovative and fresh! He was introducing microfiber for the first time in shoes! That was the beginning of a love affair between the designer and Goler Shoes. Like two lovers, Goler was perfect for him, and he was perfect for Goler!
What could this famous designer love about Goler though? We can only imagine, like we do with a lover, what does he love about us? It may have to do with the fact that we are in the middle of nowhere in the Southwest and yet we are determined and stubborn to bring fashion and style to the community?
And what does Goler love about Donald? His designs, materials, colors! His ability to bring beauty to women’s (and men’s!) shoes that don’t necessarily have to compromise comfort! We love him!
During these past 16 years, just like a couple that has been together for a long time, we have grown together and we’ve also had our ups and downs. The love keeps growing however. As the years go by, things have gotten even better because of the addition of his wife, Lisa Pliner. She is very active in the design room and brings a certain flair, and most importantly the knowledge of a woman to the line!
I already feel butterflies in my stomach…. They are coming this March 21st! We are excited and ready for them. And for you, remember- MAYBE WE FOUND LOVE RIGHT WHERE WE ARE! And you can find it Goler!
P.S. If you are one of the first 3 people to call me singing that song- I will give you a pair of B.ELLA cashmere luxury tights! You can call me at the store (505) 982-0924. But if you want to contact me, e-mail me at my personal e-mail address email@example.com
Come this Saturday the 21st ! Enjoy a glass of champagne, some treats, and meet Donald and Lisa (and their shoes!)! They will be in the store from 10am to 6pm!